Product Design leader with 10 years of experience in health & fitness, fintech, and lifestyle domains in B2C product companies

#1 personalized health app for men.

I implemented design thinking approach to validate hypotheses and enhance LTV and retention. Led design teams for product and marketing.
2022
Year
Lead Product Designer
Role
Case-study 🔒
Program Screen Redesign
100K MAU · 550K+ Downloads
Figures
Key Skills
UX Research · Product Design · Problem Solving · Leadership · Usability · Interview
Links
The Coach
Scope
Art-direction, UI/UX, Web
Figures
$40K+ Revenue
12 employees
Awards
Blink Agency
2021
Year
Head of UX/UI Design
Role
Link
$40K+ Revenue (month) · 12 employees
Figures
is a design agency with comprehensive UX/UI design services.

I charged with the end-to-end management and design process: from the project pitch for C-level to approval and final design solutions.
Key Skills
Web · Mobile Web · UX/UI · Leadership
Recognition
Sport Investing
WaKa (soon)
Case-studies
Hint
2020
Year
Senior Product Designer · Growth
Role
Links
25M MAU · Top 10 apps in the App Store (lifestyle)
Figures
is a horoscope and astrology app guide.

I contributed to enhancing the company's flagship app, with a focus on product growth, monetization, and user research.
Key Skills
UX Research · A/B Testing · Product Design · Growth
Media
Redesign (soon)
Experiments
Points of growth
Case-studies 🔒
Gem4me
2019
Year
Lead Product Designer
Role
Links
5M MAU · 36M Downloads
Figures
is a messenger of the new gen with a marketplace.

I launched modern designed apps on iOS, Android, and web platforms. Mentored 4 designers, fostering growth through impactful feedback and skill development.
Key Skills
Product Design · UX Research · Problem Solving · Leadership · Usability · Interview
Redesign
Design Library (soon)
Case-studies
Clients
Web platform
Mobile apps
Other
projects
Also, during my career, I have worked with a variety of companies, consultancy, came up with concepts and provide product design service.
Acceniom
Indy
Invoice Maker
Loom
Himformatics
1stopbedrooms
Douglas Stewart
Indy is a SaaS web platform that helps manage freelancers their businesses.

I successfully launched a new design for the web version, the average activation rate improved significantly from 8% to 18%.
2023
Year
Sr. Product Designer
Role
Link
In-house
Type
Acceniom
Indy
Invoice Maker
Loom
Himformatics
1stopbedrooms
Douglas Stewart
Acceniom is a consulting firm working with banks and insurance companies. The company was developing its own fintech product.

Blink designed UX/UI for the RSE system. RSE is an app for computing regulatory indicators for the solvency of Banks.
2022
Year
Head of UX/UI Design
Role
Link
Blink. In-house.
Type
Acceniom
Indy
Invoice Maker
Loom
Himformatics
1stopbedrooms
Douglas Stewart
Invoice Maker helps you run small business with less hassle. Track your invoices, receive payments, customize invoices and etc.

I developed a new design system that minimized engineering time by 50-70%. Collaborated closely with a cross-functional team in the SCRUM/Agile process.
2019
Year
Sr. Product Designer
Role
Link
Freelance
Type
Acceniom
Indy
Invoice Maker
Loom
Himformatics
1stopbedrooms
Douglas Stewart
Loom is a SaaS web mass-event management platform realized as a white-label solution.

I designed wireframes, prototypes, and UX/UI designs utilizing expert interviews. Contributed to design systems for a vast array of over 200 Figma components. More than 10K employees of the European Games 2019 used the product.
2018
Year
Sr. Product Designer
Role
Link
Synesis. In-house
Type
Acceniom
Indy
Invoice Maker
Loom
Himformatics
1stopbedrooms
Douglas Stewart
BlueBear enhances trial teams with top-tier digital trial presentation services for legal proceedings.

I crafted and iterated on the end-to-end flows with IA, user stories, CJMs, prototypes, and design. After expanding the team and delivering quality services, the design department's revenue rose by 28%.
2017
Year
Product Designer
Role
Link
Intellectsoft. In-house
Type
Acceniom
Indy
Invoice Maker
Loom
Himformatics
1stopbedrooms
Douglas Stewart
1 Stop Bedrooms is online furniture shop.

I introduced and contributed to design solutions encompassing discovery, end-to-end flows, user stories, personas, prototypes, wireframes, user interviews, usability testing, and a human-centered design approach.

These initiatives attracted new users for website and 5-10% enhanced company revenue streams.
2016
Year
Product Designer
Role
Link
HiQo Sol. In-house
Type
Acceniom
Indy
Invoice Maker
Loom
Himformatics
1stopbedrooms
Douglas Stewart
The Douglas Stewart is the leading distributor and marketer of computer products in the USA market.

I designed wireframes, prototypes, and designs utilizing user/stakeholder insights.
2016
Year
Product Designer
Role
Link
HiQo Sol. In-house
Type
Unicoorn
Auto Edit
Broccole
Welltory
Mileage Tracker
AutoEdit is a new company product that allows you to edit content using new AI based on the details of photography (photo taken at night ex.), quickly, modernly, in several stages, without knowledge.

I come up with an staggering and modern interface style and tone of voice for the app based on the ideas of the founders.
2023
Year
Sr. Product Designer
Role
Type
Link
Freelance
Loóna
Unicoorn
Auto Edit
Broccole
Welltory
Mileage Tracker
Loóna is a unique mixture of color therapy, sound ambiance, and storytelling that helps to let go of daily fuss and get a better night’s rest.

I came up with an individual style and tone of voice for the app based on the ideas and drafts of the founders.
2019
Year
Sr. Product Designer
Role
Type
Link
Freelance
Loóna
and ect...
Unicoor is a tool for creating, planning, searching and sharing trips with friends.

I developed a unique brand, product, and design strategy for a startup, aligning it with the vision of the founders and the demands of the market.
2023
Year
Sr. Product Designer
Role
Type
Freelance
Unicoorn
Auto Edit
Broccole
Welltory
Mileage Tracker
Loóna
Broccole is a video chat that delivers a unique way to connect online, with visual effects that put meeting participants in one space.

With a team I designed solution for first MLP version to validate hypothesis and market feedback.
2019
Year
Head of UX/UI Design
Role
Type
Link
Blink. In-house.
Unicoorn
Auto Edit
Broccole
Welltory
Mileage Tracker
Loóna
Welltory syncs data from various apps and gadgets to offer health and lifestyle insights. Measure heart rate variability with your phone's camera or Apple Watch 'Mindfulness' program.

I collaborated with PdM's to oversee design, growth strategies, A/B experiments, user testing, and conducted interviews to identify areas for app development improvement.
2020
Year
Sr. Product Designer
Role
Type
Link
Freelance
Unicoorn
Auto Edit
Broccole
Welltory
Mileage Tracker
Loóna
Mileage app allows tracking miles and creating logs that follow IRS mileage standards.

I led the end-to-end design and product releases, conducting user research (primary or secondary) to identify needs and pain points, and creating intuitive, user-friendly interfaces for mobile apps.
2019
Year
Sr. Product Designer
Role
Type
Link
Freelance
Unicoorn
Auto Edit
Broccole
Welltory
Mileage Tracker
Loóna
Hey, I'm Anton
I'm passionate about new things and technology. I've founded several startups and my own design agency, driven by a desire to create something new and impactful, especially regarding user needs.

As a Product Designer, I focus on user problems and needs, from business — on metrics, such as revenue, retention, accomplished OKR's, and the share of paying customers.

In addition to these accomplishments, I have been instrumental in fostering a culture of design thinking within various companies.

Professionally, I'm motivated by creating better products for people and solving their problems.
Get in touch

Let’s work together!

Connect me on LinkedIn

Lead Product Designer who brings attention to detail and passion for representing the users and business.

work with:
THE coach
The Coach is the #1 personalized health app for men.

Implemented design thinking to validate experiment hypotheses and enhance LTV and retention. Led design teams for product and marketing.

Outcome
— Retention (D1) increased from 7% to 15% avg;
— Conversion rate increased from 12% to 20% avg;
— Improved LTV to CAC – 1.4:1.
Summary
Year
2022
Role
Lead Product Designer
Links
Scope
Mobile, Product Design, Prototyping, Design system, Usability testing
Numbers
100K MAU
550K+ ↓
Case-studies
BLink agency
Blink Agency is a design agency with comprehensive design services.

Charged with the end-to-end management and design process: from the project pitch for C-level to approval and final design solutions.

Outcome
— Managed 5 designers;
— Launched 20 UX/UI projects;
— Worked with clients from the UK, USA, FR, UAE, etc. in different spheres such as Fintech,
Blockchain, Entertainment, etc.
Summary
Year
2021
Role
Head of Design
Links
Scope
Art-direction, UI/UX, Web
Numbers
$40K+ Revenue
12 employees
Awards
Case-studies
Sport Investing
WaKa app
Ruby Labs
Hint app is a horoscope and astrology guide.

Contributed to enhancing the company's flagship app, with a focus on product growth, monetization, and user research.

Outcome
— Improved Retention (D1) (from 12% to 25% avg on iOS);
— Increased Conversion rate on the paywall by 200%;
— Facilitated with Product Managers 300+ A/B tests.
Summary
Year
2020
Role
Senior Product Designer, Growth
Links
Scope
Mobile, UX Research, Product Design, A/B Testing
Numbers
Media
Case-studies
Redesign
Experiments
Growth
Gem4me
Gem4me is a messenger of the new gen with a marketplace.

Launched modern-designed apps on iOS, Android, and web platforms. Mentored 4 designers, fostering growth through impactful feedback and skill development.

Outcome
— Reached 220K monthly installations;
— Increased MAU by 7-12% to 120K;
— The company's valuation reached $500M.
Summary
Year
2019
Role
Lead Product Designer
Links
Scope
Mobile, Product Design, Prototyping, Design system,
Usability testing
Numbers
Case-studies
Redesign
Design Library
last Showcases

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