I'm passionate about new things and technology. I've founded several startups and my own design agency, driven by a desire to create something new and impactful, especially regarding business success.
As a Product Designer, I focus on business and product metrics, such as revenue, retention (+RR), LTV, and the share of paying customers.
In addition to these accomplishments, I have been instrumental in fostering a culture of design thinking within various organizations. I have consistently aided these companies in validating hypotheses and conducting experiments aimed at user experience and business metrics.
Professionally, I'm motivated by creating better products for people and solving their problems.